West Virginia is in trouble. The rural, mostly Republican state has one of the nation’s highest COVID case counts and lowest vaccination rates. Fewer than 50 percent of West Virginians fully vaccinated

Governor Jim Justice has tried everything and is now asking the population to get the shot — for his adorable bulldog, ‘Babydog.’ (In case the threat of imminent death isn’t enough motivation.)

It’s a quirky vaccination sweepstake named after his bulldog, and one he hopes works. Aimed at the rural population, prizes include guns (!), a custom fishing boat, and 10 years’ worth of gas. 

Do it for Babydog.