(from left to right) Rumer Willis supports Zelda Williams as she hosts the third annual hope and grace luncheon in honor of Mental Health Awareness Month at Fig and Olive.

How are you, really? The powerhouse beauty brand Philosophy, kicked off their new campaign for Mental Health Month, with a luncheon at Fig & Olive in L.A., with stars such as Rumer Willis, Morgan Stewart, Michelle Trachtenberg, Katrina Bowden, Becca Tobin, and Rachel McCord coming out to support the positive messaging.

The#HowAreYouReally initiative aims to educate and reduce the stigma that still surrounds mental illness today.To date, Philosophy, through their Hope & Grace program,  is the first and only leading beauty brand to support mental health awareness and has raised 3 million in just three years for the community awareness topic.