There’s something refreshing about a brand that knows exactly who it’s talking to. SIMPLER boldly calls itself “the first and only men’s shampoo and conditioner designed to help your dye last longer.” And honestly? I love that energy.
More men are investing in looking their best, whether that’s covering grays, deepening their natural tone, or just keeping things sharp – and I fully support a brand that encourages that confidence.

First Impressions: Strong
Right out of the gate, SIMPLER wins points for presentation. The branding is clean, masculine, and modern without feeling over-designed. The bottles are easy to use, no-frills, and shower-friendly (which matters more than we admit). The price point is fair, especially compared to salon-grade competitors.
It also checks a lot of ingredient boxes:
· Aloe
· Coconut oil
· Almond oil
· No sulfates
· No parabens
· No isopropyl alcohol
And yes, you can use it on your beard, which is a thoughtful bonus.
The fragrance options are another highlight:
· Mountain Spice
· Sweet Agave
· Bergamot & Cedar
· Orange Clove

This may actually be my favorite thing about SIMPLER. The scents are fresh, masculine, and elevated without being overpowering. They feel intentional, not like an afterthought.
My Honest Experience
I used the shampoo and conditioner multiple times to give it a fair shot. I did feel that the shampoo and conditioner left my hair feeling dry. To be fair, I do have thinning hair, so perhaps I’m simply not the ideal candidate for this formula. And it’s worth noting, there are glowing reviews on Amazon.com.

I genuinely liked everything about the product: the branding, the scent, the positioning, the ease, the mission.
When you invest good money in professionally done color, using a quality color-correcting shampoo and conditioner is essential. If SIMPLER’s purpose encourages more men to care about their appearance and maintain their color, I’m absolutely supportive of that.
