Everyone from the Kardashians to Brad Pitt has a beauty brand these days so our only question is…what took catwalk model Bella Hadid so long?
Most recently the face of Charlotte Tilbury, the 27-year-old announced her new brand, called ‘Ôrəbella’ with a teaser reel on Instagram.
“Reveal your alchemy on 5/02. Link in bio to get on the list & get an exclusive gift at launch” read the caption.
All we know about the mysterious brand is that it may be a ‘scent’ line that will launch on May 2.