Just in time for summer’s hair-damaging beach and pool season, celebrity hair-guru Ken Paves has partnered with Taiwanese brand SH-RD. Daily Candid news received a sneak peak of this summer’s must-have product! 

Paves, the entrusted go-to for starlets such as Eva Longoria, Victoria Beckham, and Jessica Simpson, hosted us for an afternoon soiree at Ken Paves Salon in West Hollywood and the verdict is “You need this product!”

Celeb hair guru Ken Paves.

 

Here’s the science behind SH-RD: The SH-RD Protein Cream uses Rosemary and D-Panthenol (vitamin B-5) to repair and recondition. The amino acids in the cream protect the hair from the sun, chlorine, and chemicals we put on our hair from color and perms. Pave’s directive here is after showering and towel drying the hair, apply a small amount evenly in damp hair and style as normal.

With long and colored hair, I have been in search of a product that would relieve my split ends and make my hair feel soft and look shiny again. After getting pampered with SH-RD products I walked out feeling more confident than ever. My hair had bounce again and split ends were completely gone. Did I mention my hair smelled amazing too? (That’s my AFTER photo as the lead image.)

After trying the product just once and noticing the difference it made, the protein cream is definitely worth the investment, especially for colored hair. Not ready to go all in? SH-RD offers a sample size that’s almost half the price too.SH-RD retails for $50 and $28 for the travel size.

Related post: IS SH-RD WORTH $50 BUCKS?