One of the biggest automotive celebrations of the year is gearing up for an exciting return as the Monterey Motorsports Festival rolls into Monterey Car Week 2026, bringing together exotic supercars, race machines, collector classics, and thousands of passionate enthusiasts. The festival takes place Saturday, Aug. 15, at the Monterey County Fairgrounds, where collectors, builders, manufacturers, families and fans gather for a full day and evening immersed in car culture.
This year’s festival will shine the spotlight on Italian performance marque Kimera Automobili, whose modern reinterpretations of legendary rally cars have earned a devoted global following. Kimera will serve as the festival’s featured automotive brand, showcasing its stunning craftsmanship alongside some of the world’s most desirable performance cars.
Adding even more excitement, Mecum Auctions returns as a major festival partner, giving attendees a chance to see an impressive lineup of collectible automobiles while experiencing one of the country’s premier collector-car auction houses during Monterey Car Week. (Showing over 100 cars.) The world’s largest collector-car auction, Mecum returns as a festival sponsor for a fourth consecutive year. A supporter since the festival’s first year, Mecum’s deep roots in collector-car culture mirror the spirit of this year’s lineup of hypercars, custom builds and rare classics.
Beyond the incredible vehicles, the Monterey Motorsports Festival promises live entertainment, automotive exhibits, food and drink, and a family-friendly atmosphere that makes it one of the most accessible events of the week. Whether you’re a fan of hypercars, vintage racers, custom builds, or cutting-edge automotive design, there’s something for every motorsports enthusiast.
With Kimera Automobili headlining the festivities and Mecum Auctions bringing world-class collector cars to the event, the 2026 Monterey Motorsports Festival is shaping up to be one of the can’t-miss highlights of Monterey Car Week.
Tickets and VIP
Tickets for the 2026 Monterey Motorsports Festival are on sale now. General admission is $189, and junior admission, for ages 13 to 17, is $99. Tickets are available online and at the gate. The festival begins at 5 p.m., with the Law Enforcement Torch Run opening the evening at about 5:10 p.m.
Guests looking for an ‘elevated experience’ can upgrade to the Eden Lounge, the festival’s VIP hospitality area, available for $329. More information is at montereymotorsportsfestival.com.