The new wave of sunscreen is here.

Shiseido is partnering with World Surf League (WSL) for the launch of their limited edition Shiseido x WSL Ultimate Sun Protector Lotion SPF 50+ and Clear Sunscreen Stick SPF 50+.

As part of a long-term sustainability commitment, Shiseido will donate a portion of sales from this limited edition packaging design to World Surf League’s environmental efforts to ‘inspire, educate, and empower ocean protection. ‘



The important stuff:

The Shiseido formulas are:

  • Reef-Friendly
  • Free of oxybenzone & octinoxate
  • Invisible on all skin tones
  • Water-resistant 80 min

The Clear Sunscreen stick is $29; the Limited-Edition World Surf League Ultimate Sun Protector Lotion SPF 50+ is $49 for the big size.