Yes, that is unmistakably Adele singing a poignant new song titled ‘Hold On’ in the background of a new Amazon ad, ‘Kindness, the greatest gift.’
“I swear to God i’m such a mess, the harder I try I regret / Every day feels like the road I’m on, might just open up and swallow me whole. Let time be patient / Let pain be gracious / Just hold on, just hold on / I will survive,” Adele sings.
You’ll have to wait until November 19 to hear the rest of her album.