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Facebook founder Mark Zuckerberg quickly realized that his company needed to apologize for the data breach of millions of users information and so Sunday took out full-page ads in several British and American newspapers Sunday, including  The New York Times, Washington Post and Wall Street Journal.

Referring to the Cambridge Analytica scandal, a quiz built by the political constancy company, which used the information to help Trump in the presidential election, Zuckerberg said ‘This was a breach of trust, and I’m sorry we didn’t do more at the time. ‘

We’re now taking steps to ensure this doesn’t happen again,” he explained in the ads.
We have a responsibility to protect your information. If we can’t, we don’t deserve it.
You may have heard about a quiz app built by a university researcher that leaked Facebook data of millions of people in 2014. This was a breach of trust, and I’m sorry we didn’t do more at the time. We’re now taking steps to make sure this doesn’t happen again.
We’ve already stopped apps like this from getting so much information. Now we’re limiting the data apps get when you sign in using Facebook.
We’re also investigating every single app that had access to large amounts of data before we fixed this. We expect there are others. And when we find them, we will ban them and tell everyone affected.
Finally, we’ll remind you which apps you’ve given access to your information  so you can shut off the ones you don’t want anymore.
Thank you for believing in this community. I promise to do better for you.
Mark Zuckerberg